Why I’m Quitting in 2025

I’ve been publishing stories since 2010, when my first book was accepted by a small press. Since then, I’ve written 19 novels under various pen names.

I made a decision to rebrand myself and self-publish in 2017, when two of the small presses I worked with stopped paying royalties to their authors. I re-branded again in 2022 when I realized that I wrote more mysteries than I did romances (though I’m stuck with this website domain name unless I want to start all over again from scratch).

Also in 2022 or thereabouts, I decided to spend less time on social media platforms I didn’t enjoy, and dove headfirst into TikTok. I didn’t abandon the other platforms–authors are expected to maintain a presence on a wide variety of sites–but I neglected them (and this website) in favor of my new shiny toy. 

I’ve never had as much fun on a social media platform as I have on TikTok. Something about the format brought out the frustrated actress in me, and I had a blast playing with wigs, filters, costumes, and lip syncing to funny sounds. If I could make it relevant to my writing, even better. But unlike people who managed to parlay their time on the app into real income, or at the very least, a decent side hustle, I never hit the big time. Not as an  influencer. Not as an author. But I met lots of wonderful people and I had FUN at a time when I needed it the most. I found an enjoyable community there, and I loved it.

It seems very likely that TikTok will be banned in the US shortly. Don’t get me started on that–that’s a whole other discussion by itself–but let’s just say that Google, Amazon, and Meta donated large sums of money to seeing the app got killed here in the US.

So, 2 years of work building a platform will be going down the drain. And I have to say, as much fun as I’ve had on TikTok, it’s been detrimental to my writing productivity. Every year I spend more and more time on marketing, promotion, and social media to the exclusion of writing. One of the nice things about TT was the algorithm was easier to master. But all SM platforms keep raising the bar on visibility, requiring you to spend either time or money there in order to be seen.

The bulk of my ideal readership is probably on Facebook, to a lesser degree, Instagram. The bulk of my sales are through Amazon. I’ve spoken at length about why I don’t have my books in KU, and only part of that is because once all other digital platforms for selling books is gone, Amazon can do whatever they like to authors. There are reasons why I can’t divorce myself from these platforms even though I have strong moral objections to how they do business. (Leaving Twitter was easy. Once Musk took over, it ceased to be a useful platform for authors. If you want to find me in a happier place, I’m on bluesky now)

And when I realized that the odds were high I was going to lose TikTok–and any traction I’ve worked to build as an indie author–something inside me just gave up.

No. I’m not going to quit writing.

But I’m going to take the pressure off of it.

I’m no longer going to jump through hoops to get noticed. I’m going to spend less time on social media period. I’m not going require my writing to fund my retirement, or make me a household name. I’m going to write because I have fun doing so, and stop trying so hard to make it a second (or third) job. I’m going to write the stories I want to read without worrying if they are marketable or not. If I pitch something to an agent, it will be for the fun of it, not because I’m hoping it will change my life. If I go to a convention, it will be to see friends, not to sell myself as an author. I’m not giving up on my dreams. I’m giving up on sacrificing joy for them. Honestly, at this point, the writing just has to break even and stop costing me money.

And while I’m conflicted about where I will spend my time as an author on social media, maybe the answer for right now is right here. Where I can release my thinky thoughts for people to read or not read as they see fit, without worrying about pleasing a demanding algorithm.

But I am going to miss you, TikTok.

 

 

December Events: Indie Author Winter Wonderland and A Cozy Mystery Party

It’s December 1 here, and we’re experiencing a little light snow. Sadly, snow is a rare occurrence these days, so I appreciate the weather being cooperative when I’m planning some winter-themed events!

The first is that I’m participating in the Indie Author Winter Wonderland event hosted by Indievisible Events December 6-9. This event pulls in indie authors across varied genres to showcase their work at discounted prices!

The second is on December 8th, from 1:30-2 pm EST, I’ll be doing an author takeover as part of the HUGE Cozy Mystery Party hosted by the Facebook group of the same name. I’ll be talking about the Ginny Reese Mystery series, holiday baking, and pets in books, among other things. I’ll also be giving away a $10 Amazon gift card–which I’m sure can come in handy right about now! You have to join the group to participate, but you should anyway! They are always hosting some sort of cool and fun event with great prizes too. Just look at all the names of the participating authors in this year’s party!! I believe everyone is doing their own giveaway, too!

I’m already planning to attend as many of these takeovers as possible.

For the duration of these events, An Embarrassment of Itches (Ginny Reese Mysteries Book 1) will be just 0.99 cents for a limited time. Be sure to tell your friends to snag their copy if they haven’t read it yet.

A Nose for Death (Ginny Reese Mysteries Book 4) is with the editor right now, and we’re looking at a March 2025 release date. I’m hoping to have some launch party book signings arranged by then.

Also, I’m no longer on Twitter. I’m over on Bluesky, which feels the way Twitter felt in the early days before the feeds got throttled and linking to outside sites was frowned upon.

So, come join in the fun!

It’s Bouchercon time!

Tomorrow I’m flying to Nashville to join my good friends Claire Johnson and Anna Butler at the 55th annual Bouchercon World Mystery Convention! I’m so excited! This is my first Bouchercon, as this is the first year that it’s been somewhat in my neck of the woods.

According to Bouchercon’s Mission statement:

Bouchercon’s mission is to introduce, attract, and promote readers and writers by producing outstanding, inclusive events to grow and sustain the mystery community.

Bouchercon® is the annual world mystery convention where every year readers, writers, publishers, editors, agents, booksellers and other lovers of crime fiction gather for a 4-day weekend of education, entertainment, and fun!


The first Bouchercon took place in 1970 in Santa Monica, California. Subsequent Bouchercons have been held in many cities across the United States, as well as in Toronto and the UK.

Wait, what? 1970 was 55 years ago?? I’m sure this must be a typo, right? 

At any rate, the event will be held at the Gaylord Opryland Resort and Convention Center and it looks to be a SMASHING conference! The venue is amazing! There are terrific panels on almost every subject imaginable, and the Anthony Awards will be announced as well. Not to mention, I just found out Laurie King will be celebrating the 30 year anniversary of the release of The Beekeeper’s Apprentice–which also doesn’t seem possible that this beginning to a terrific series was that long ago as well.

Planning to go? Look for me there! I’ll be doing speed-dating for authors (it’s exactly what it sounds like only you as the reader sit at tables while authors come by and for 2 minutes persuade you to read their book) as well as a panel on avoiding the pitfalls of indie publishing with moderator Fred Tippet II, and panelists R Weir, Winnie Frolik, and
Josh Pachter. Immediately after the panel, I’ll be signing books in the dealer’s room. Provided I can find it! Will GPS work inside the convention center? Better brush up on those map reading skills! Hope to see you there!

Bookmarks, Bouchercon, and the Next Ginny Reese Mystery

Everyone who knows me knows I live for that first day at the end of the summer, when the temperatures drop 20 degrees and the humidity is cut in half. You can take a deep breath without feeling as though you need gills, and walk the dogs without feeling as though you live in a greenhouse. As someone with poor heat tolerance, I loathe summer. I get it when friends bemoan the coming winter months, when the skies are dull and gray, and you have to deal with sleet and the occasional snow. But give me a break. We barely get any fall or winter these days, whereas summer is nearly year-round now.

Let me have my autumn, darn it. Bring on the spooky season, I say!

“Summer” starts sooner and lasts longer each year now. Every year shatters heat records from the year before. We almost never see snow around here anymore, and are perilously close to losing fall as well as winter.

I incorporated a little ode to Autumn in the opening paragraphs of A Nose for Death (Ginny Reese Mysteries Book 4) that had to be eliminated when I moved the time sequence for the story from fall to early spring. I’ll share it here:

Autumn is my absolute favorite time of year. And not just “fall” but autumn in every sense of the word. It’s the crackle of dry leaves underfoot as they skitter across the sidewalk on a windy day. The smell of wood smoke in the air, and the wet mulchy scent of damp earth. It’s the honking of geese overhead on a cold, gray day, the mournful sound resonating in your bones as you pull out your heavy sweaters and boots for the first time of the season. It’s how the spectrum of sunlight shifts from white to gold, slanting through trees with leaves of yellow, orange, and red, lighting up the emerald-green blades of grass in the fields with an intensity seldom seen at any other time of year. It’s waking to air so crisp, it’s like biting into a fresh apple, with tracings of frost on the windowpanes.

Sadly, what we’re experiencing now is what’s being referred to as ‘false fall.’ Yesterday we got the lovely break in heat and humidity, and tonight the temps are dropping into the upper forties. Normally I’d be thrilled, but we’re told the temperatures are going to bounce back up into the 90s again and stay there well into November. As someone who loves hiking with the dogs, this is depressing, to say the least.

But I’m taking advantage of it now, making a point to get outside after work while we have this temporary reprieve from living in Satan’s armpit. Yesterday, while walking the dogs, the solution to a thorny plot problem that has been tying me up for months miraculously revealed itself to me, and I had to dash back to the house and write it down before the resolution escaped me. I’m not much of an outliner or plotter (some would point out the advantages of being one right about now) but as I wrote down the details of the solution, it held up. Which means I can finally move forward to finish this book.

I’d be hard-pressed to say exactly why it is that I’ve been struggling to finish this WIP. Work stress, life stress, just-getting-darn-old stress have all been factors. I try not to be annoyed with myself and just accept any progress, the Eureka moment when I solved my sticky plot problem being one of them. This means I’m entering the homestretch of Nose at last, and I’m hoping for a fall release date. Another reason to love fall!

I’ll be attending the big mystery convention Bouchercon in Nashville next week, meeting up with friends and sitting in on some panels. I’m busy making swag bags with stickers, QR cards, temporary tattoos, and candy, as well as decorating bookmarks. I find the process of sorting beads, deciding on the colors and patterns, and then creating the handmade look very soothing. But at this point, I’m planning on bringing so much with me to Nashville, I might as well move there!

The swag bags and bookmarks are for the author speed dating event I’m doing Thursday 8/29 am, where I will be circulating a room of attendees, pitching the Ginny Reese Mysteries in a 2 minute spiel to each table. On Saturday 8/31 at 8 am, I’ll be on a panel discussing how to avoid the pitfalls of indie publishing, after which there will be a book signing in the dealers room. If you’re near Nashville next week, you should check out Bouchercon at the Gaylord Opryland Resort and Convention Center! If you’re attending, look for me there–I’d love to meet you!

Also, if you’re not following M.K. Dean on BookBub, I’d love the support! I can’t take advantage of certain features on the site (such as their release announcement function) until I have at least 1K followers. It costs nothing to create an account if you don’t have one, and what I love about Bookbub is you can tailor your preferences when it comes to their featured deal notifications so you’re alerted if there are discounted/free books in your favorite genre. Check it out!

 

The Chaotic Hype Awards: Good Clean Fun… Mostly.

If you didn’t already know, I’m spending most of my social media time on TikTok these days. There’s something about the platform that appeals to the actor in me, and I have more fun on that platform than any other.

Right now, I’ve been nominated for the Chaotic Hype Awards! This is a crazy annual awards event hosted by BookTokker @chaosandbooktalk. I’m in two categories: Best Mystery Author (as McKenna Dean) and Most Likely to have an Alphabet Agency Watching Them (as MK Dean). The competition is FIERCE and needs to be thinned out. Help a mystery writer out? You can vote in the awards here (and not just mystery: romance, voice actors, reviewers and more)! 

Here’s a little sample of the fun we’ve been having…

 

@mk_dean_author The Chaotic Hype Book Awards will be announced a week from today: February 10th at 7 pm EST with @Chaos and Booktalk 📚 You can only vote once so choose wisely! Lynx to the voting can be found in the clicky place in my personal biography! #mysterywriter #mysterytok #ginnyreesemysteries #chaotichypeawards2024 #chaotichypeawards #dundundun #bookbesties #hypegirlsquad ♬ original sound – MK Dean Cozy Mystery Author

Halloween fun: Help me name the next Ginny Reese Mystery!

This past weekend, I participated in an outdoor book signing at a dog agility trial. Makes sense, right? Dog lovers will adore the Ginny Reese Mysteries! As a matter of fact one competitor advised a buyer not to start reading An Embarrassment of Itches until after the event was over because she’d started it the night before and stayed up far too late to be at her best for the competition. What better endorsement than that? Even though I did feel a little guilty…

All weekend long, I was fanning myself in 80 degree weather and slathering on sunscreen, but now, only forty-eight hours later, it’s only 43 degrees and we’re under a freeze warning for tonight. I made bread and potato soup this morning, have a fake fireplace playing on YouTube, and some light jazz playing in the background while I work on a Ginny Reese holiday novella. I still need a title for it, so I thought we could play a little game.

This pet and holiday themed mystery features a Secret Santa mixup and is focused on a Christmas caper as opposed to murder. Drop your suggestion in the comments and if I select it, you’ll receive an acknowledgement as well as a little gift package from me. I’ll also choose three people at random from the comments to win a $10 Amazon gift card–and we can all use that for the holidays, right? Contest ends Nov 15th because I have to have a title by then! Be sure to share this with your cozy mystery loving–and dog loving–friends!

 

 

June is Audiobook Month! Celebrate with a Chance at a Gift Card!

Did you know June was audiobook month? I didn’t until recently! I love audiobooks–the right pairing between narrator and story is magical. All this month, N.N. Light’s Book Heaven is celebrating audiobook month by spotlighting a series of authors (including me) who have audiobooks out. You can enter to win a chance at a $75 Amazon gift card! You’ll find the entire schedule at the link above.

 

Check out the link here and be sure to check daily for the featured spotlight. You may just find something you have to have! An Embarrassment of Itches (Ginny Reese Mysteries Book 1) narrated by Jillian Yetter, will be spotlighted on June 26th, so keep your eye out for that. But you don’t have to wait until then to start collecting entries toward the grand prize. Go check it out now! 

A Corpse in the Condo (Ginny Reese Mysteries Book3) Coming Soon!

If you follow my newsletter (on the rare occasions I send one out), you know that I’ve made changes to my brand, streamlining it to my paranormal romance/mysteries and cozy mystery. I did this for a number of reasons, not the least of which is that when most people think “paranormal romance”, they think powerful alpha male and fated mates, that sort of thing. I get it–but that’s not exactly what I write. It’s more Bringing up Baby meets WH-13. Peggy Carter meets Q and works at The X-Files.

My first love has always been cozy mysteries (which is why all of my romances have some sort of mystery as a subplot), but up until recently, I didn’t think I was capable of writing a clever, funny cozy. The enthusiastic response An Embarrassment of Itches (Ginny Reese Mysteries Book 1) received convinced me to keep writing, and now cozy mystery is my main jam. It doesn’t mean I won’t finish the Bishop’s Origin series (I adore these characters and I want to see their arc through), but it does mean the Redclaw Security series has been shelved, and there are no current plans to expand that part of the universe for now.

In the meantime, I’m pleased to announce the upcoming release of A Corpse in the Condo on June 1st! (There’s been a slip up and the print version is already available if you absolutely cannot wait) Ginny finds out the hard way that trying to pair a business trip with patching up a relationship with a snarky sister can rapidly go south–especially when they find a corpse in the condo Ginny has inherited. With a fortune in artwork gone missing, and a hurricane bearing down, it’s up to Ginny, Joe, Liz, and of course, Remy, to solve the crimes before all the evidence is washed away.

Does the Dog Live? I need to know!

I don’t know about you, but I always get a little anxious about books and movies that have animals in them. It’s the one time I’ll skim ahead in my reading: to make sure an animal sidekick is still alive at the end of the book. There are books and series I’ve had to stop watching because of the emotional punch of losing a pet.

I make heavy use of the website doesthedogdie.com to screen my entertainment because that particular kind of loss is triggering for me. The website describes itself as “crowdsourced emotional spoilers for movies, TV, books, and more”. It even has a subcategory rating for when things look bad for the animal companion but turns out okay. I get my friends and family to screen material for me as well. I have an emotionally demanding day job; I don’t need to be crushed by my entertainment too!

Which is why I am so pleased to be part of this promotion: The Dog Lives! 24 mystery and crime fiction stories where the animal sidekick, furry or feathered, is guaranteed to survive! As soon as I heard about it, I knew it was the perfect promotion to join!

I’m offering The Dog Days of Murder (Ginny Reese Mysteries Book 2) as a runup to the release of A Corpse in the Condo on June 1, 2023! You can pre-order Corpse now!

While you’re at it, in order to take advantage of many of the author services on BookBub, I need hit 1 K followers. My M.K. Dean account could use some love! Follow me there? If you’re an author, I’ll follow back!

In the meantime, grab your free mysteries and enjoy this spring weather!

Why I’m not at Malice Domestic…

I’m sad to say that after planning over six months for this weekend: timing a new book release, ordering and making swag, purchasing table display setups for book signings, taking time off work, making travel arrangements, and in general looking forward to this weekend SO MUCH… at the last second, I had to cancel.

About 48 hours prior to leaving for Malice Domestic, I began getting sick. First time in three years. I still mask in public. I was one of the last holdouts to stop masking at work. Even though I tested negative for Covid/Flu/Strep, I had a wicked sore throat and cough. This wasn’t something I wanted to give to anyone else. The responsible thing to do was cancel the trip.

Man, did that sting. I can’t tell you how much I was looking forward to attending my first Malice! To meet up with my cozy mystery peeps! Connecting with online friends, meeting fans, promoting the new book. Heck, getting out of the same old, same old routine. Going someplace different and having some new experiences. I needed to get away.

But I wouldn’t wish this illness on anyone else, so I canceled. About the time I would have been on the road driving to Malice, I developed some worrisome symptoms and had to make a second trip to the doctor. According to the doc, the symptoms are not that uncommon with Covid, and there’s a possibility of a false negative test. So yeah, doubly glad I stayed home.

I’ll confess, I’m feeling a bit sorry for myself. I had this lovely weekend planned that I was desperately looking forward to and now I’m sitting in a bathrobe with a cup of hot tea waiting until it’s time to take my next round of cough medicine. A Corpse in the Condo (Ginny Reese Mysteries Book 3) is slated to come out June 1, and I’d intended to make myself known to a whole host of new fans. I’d decided to host some lives on TikTok to make up for missing out on Malice, and then I turned out to be too sick for that too.

But there’s always next year for Malice Domestic, and in the meantime, A Corpse in the Condo is available for pre-order. Also, apparently, I can’t take advantage of certain BookBub features until I reach at least 1K followers, and my M.K. Dean account could use some love. Follow me there? If you’re a fellow author, I’ll follow back!